Amongst the very good reasons not to bother eating meat, there is now another: You'll encourage more couples to take part in BBC2's A Farmer's Life for Me, which is basically The Apprentice, taken out of the City and plonked in rural Suffolk, with Jimmy Doherty playing Alan Sugar.
Profit's still the name of the game of course and this week the contestants are challenged to devise schemes to make cash from poultry. It turns out that the ability to make a fox proof poultry run is not as important as plucking (sorry) a marketing idea 'outside the box', out of the box, as it were.
And no, I don't want your ridiculous dead bird stuffed into a jar for sixteen quid thanks and neither does anyone else in their right mind. Put your inseminators and incubators and slaughterhouses away. You're all fired, get orf the land and let me plant something. When will they ever learn?
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